MONTREAL, November 23, 2016 – PhysioExtra has chosen dada communications and Impact Média to highlight its 20th anniversary in 2017. The network of 14 clinics wishes to celebrate 20 years with a bang by implementing an action plan to show gratitude to its clients, as well as its 200 employees. Dada’s mandate will include the development of a new positioning showcasing the “PhysioExtra difference,” the creation of an advertising platform for the 20th anniversary and, along with Impact Média, the elaboration of an impactful media strategy.
“PhysioExtra is the number-one rehabilitation clinic in terms of importance in the region of Montreal and one of the biggest private rehabilitation clinic networks in Quebec. We’re excited to work with a top expert in global health in Quebec,” says Manon Goudreault, President of dada communications.